Marketing on the web
Posted in Internet marketing on Sep 3rd, 2008
A brand is a name we remember and associate with certain attributes. Brands can be powerful if they stick in peoples’ minds; this is called positioning.
If you think headache, what comes to your mind? Tylenol, ibuprofen, etc. If you think soda, Pepsi or Coke? If you think search engines, Google or Yahoo? [...]
Posted in Internet marketing on Jul 18th, 2008
An entrepreneur writes to me, “What do you think about the travel, hotel bookings, and airline tickets reservations related topics for a new website? I want to make portal to run it long term with Google AdSense ads and affiliate programs. Please also tell me any other good niche.”
I like travel — it attracts [...]
Posted in Internet marketing on Jul 14th, 2008
One of the most frequently asked questions to me is “How do I grow my traffic?” Obviously, more traffic means more income from advertising but for many of my friends who blog without advertising, more traffic to their blog is validation of their identity as a blogger and confirmation of their status as a [...]
