How to create a brand for your blog?
Posted in Internet marketing on Sep 3rd, 2008
A brand is a name we remember and associate with certain attributes. Brands can be powerful if they stick in peoples’ minds; this is called positioning.
If you think headache, what comes to your mind? Tylenol, ibuprofen, etc. If you think soda, Pepsi or Coke? If you think search engines, Google or Yahoo? [...]
